What changed

We shut down our event discovery platform earlier this year and rebuilt BASH around social sales: personal invites, exclusive access, and referral rewards that you can track end to end.

Why we switched

Although attention for discovery was high, loyalty was low. We realised that successful events come from owned audiences and the word of mouth they generate, not from a central feed.

Why social sales

Early buyers bring friends. That creates measurable word of mouth from day one. You shift sales earlier, cut discounting and paid ads, and remove last-minute uncertainty.

Who’s using this now

Early testers like VBX are already running social sales with BASH. Across club nights and festivals, we see the same pattern: more sold in week one and a rising share of tickets sold directly via their community.

“VBX is a big, close community. Before BASH we had lists and tools everywhere. Now it sits in one place. Guest lists and ambassadors set themselves up, and we see exactly who returns and who brings friends. When an edition lags, we see it and act.”

Lot, VBX

What you can do now

• Invite personally, in general to your event or specifically to hidden ticket options.

• Grant exclusive access to your inner circle.

• Reward referrals to get people to bring more friends.

• Track what works and see how your event spreads on your own site.

For more, read further down from 'Your audience in one place'.

Outcomes you should expect

• A higher share of sales in week one. Many organisers target 15–25% in week one once invites and +1s are active.

• A rising share from your own audience over time as your community compounds.

Availability

Generally available today for all organisers.

Weeztix live · Paylogic waitlist open · Historical data import via CSV

Your audience in one place

Connect your ticket provider to get real-time insight into everyone who attends. Identify regulars, see who brings friends, and track where sales come from.

Activate the few who move the many

Send Smart Invites with a personal message and exclusive access. Add +1s so your best people bring friends. Track opens, forwards, and sales in one place.

Your specialised site that sells and learns

You get your own organiser site on your domain, for example community.organiser.com. It is a direct line to your audience. It tracks referrals, shows insight, and quietly grows your community with every edition. Use it as your main ticket shop or run it alongside your existing shop for social sales.